Enterprise
Ernst & Young is one international leader in auditing, tax consultancy and counselling with business deals etc. with 21 locations in Germany. About 40,000 companies are based in the federal country's capital city, amongst them many market leaders of their particular industries.

Task
Repositioning as a comprehensive consultancy company should be communicated to business customers and decision-makers.

Solution
Light boxes and the DUS AD WALK move the key message into the focus of the top-flight target group of business travellers from Düsseldorf and the greater surrounding economic area.